The Houston Interactive Marketing Association (HiMA) presents their Lunch and Learn on Agile Marketing.
Marketing has evolved and matured with the growth of digital marketing. While design and user experience are still ultra critical, how they are used has changed. There is a new extreme focus on the measurability of the output of the marketing process, but how do you get there without sacrificing the incredible impact of design and experience?
Find out how adopting practices from the world of agile and lean development you can keep your marketing scorecards green while having an incredible impact for users and the business.
Registration and pricing information are available on the ticket website.
2014/06/12 - 2014/06/12
Additional time info:
Registration and Networking 11:30am-12:00pm;
Lunch and Presentation 12:00-1:00pm